100%
organic cotton
underwear

doctor recommended for vaginal health

“and to do all that just by wearing simpler, healthier underwear? it’s a radical idea.” vogue.com

“...bringing these very personal, beautiful parts of your body and your everyday life to a safe place, which to shira means being able to talk about your body without fear or shame.” teenvogue.com

“the line, made in new york with japanese cotton, focuses on function over frills.” nytimes.com

the manual:
our signature body guide

included with every purchase

starter pack

try all three styles and enjoy $10 off

Adrianna is wearing the cami in midnight
CHALK
CHALK
MIDNIGHT
MAUVE
BLUSH

Tank

$40
  • CHALK
  • MIDNIGHT
  • MAUVE
  • BLUSH
  • XS
  • S
  • M
  • L
  • XL
  • XXL
$40

incredibly light, clean and simple